
Eric Rogers, President & Co-Founder of Levia
Eric’s career started in the world of marketing for companies like AT&T and The Home Depot, but cannabis gave him the chance to build something more personal. Today, in addition to running LEVIA, he also leads a Consulting company focused on creating culinary-style cannabis experiences. LEVIA officially launched in Massachusetts in 2021 and took off right away, quickly becoming a top cannabis beverage brand before being acquired in 2022 by AYR Wellness. This year, Kristin and Eric bought it back to keep shaping its future on their own terms.